Launch Your State-of-the-art Motorcycle Models at Amaze-London
Trade shows are one of the most important business tools to introduce your innovative products to the world. Amaze-London, the innovation and luxury lifestyle exhibition plays a pivotal role in helping companies to promote their innovations. Expos are a great tool to get real-life experiences in this world of digitalization. Participating in trade shows is not a big deal, but meticulous planning and execution is a must.
Especially when you’re launching new models into the market, you need to have a flawless planning to make it a grand success. When you’re launching your innovative motorcycle models, you’ll be expecting enquiries and sales leads from an international motorcycle show. Consider these guidelines to ensure ROI during your product launch:
Before the event
Create to-do tasks calendar to finish your tasks in a timely manner. After having an outline, assign the tasks to the employees well in advance.
When you’re taking part in an international motorcycle show, you have to take a high-quality photograph of the new product to be launched. Use the photograph or graphics on your exhibition stand to promote your product. Consider taking videos of your product so that you can use them on social media posts, blog or web content, or press releases.
Once the videos, photographs, and content are ready, you can consider using these on your event webpage. Create and design a webpage that is unique and inviting on your website itself.
Add information in the form of content so that the visitors can understand the features of the new model.
Promote your website or webpage online to attract traffic. This helps your prospective clients to learn about the model you’re going to launch on the international motorcycle show. Use social media and emailers to promote your innovation and event participation. You can also use offline media such as newspaper, television, etc., for promotional purposes.
At the event
Mega events attract media attention, which helps you to publicize your innovation through press conference and interviews. Ensure that you’ve interesting stories about your product to share.
Demonstrate the features offered by your company in the new model to the audience. Explain the features including the benefits that can help the attendees to make the right decision.
Engage in conversation with interested people as it will help you to generate leads at the trade show.
After the event
Post-event follow-up is essential to connect with your potential customers. Because you had spent a lot of money on the show, following up on your leads will initiate sales.
Do a follow-up analysis that helps you to determine whether you’re successful in your international motorcycle show objectives.
Keep up the effort of promoting your launched product by uploading photos and videos on social media and webpage. Since you’ve finished launching the new model at the international motorcycle show, you can easily convert the leads to sales.
Read the exhibitor manual before the show as it helps you to enjoy the excellent opportunities offered by the event organizers. By participating at Amaze-London, you’re initiating a close business relationship with the customers. Enjoy your time at our innovation and luxury exhibition!
Don’t miss the chance to exhibit at the exhibition in the region taking place between the 30th Nov – 2nd Dec 2018 in London and 21st – 23rd February 2019 in Dubai. Visit us for more information – amaze-expo.com
Until next time,
The Amaze Expo Team